The traditional methods of getting in touch with physicians are no longer effective in the world of digital marketing.
Video marketing helps you reach more HCPs in less time, with better return on investment
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A new direction in digital pharma marketing
The traditional methods of getting in touch with physicians are no longer effective in the world of digital marketing. Video marketing helps you reach more HCPs in less time, with better return on investment
Case Studies in Digital Pharma Marketing
Real-life uses for video in pharma marketing.
HCP reach increased by 180% by using PubExplainer videos in emails
By sending explainer videos to physicians, this pharma brand increased HCP reach by 180%.
How one pharma brand made a 67% increase in call requests
This pharma brand chose medical explainer videos as a strategy and increased call requests by 67%.
Save physicians’ time
HCPs have only a few minutes of their time for sales rep calls.
Scientific data that physicians can remember
Medical publications are filled with information. Present key scientific data in a way that is memorable.
Engaging content
Maximize engagement using video instead of plain text in publications.
Teodora Miclăuș, PhD
Manager Global Scientific Communication
Get a free scan of your medical publication!
Find out how your medical publication can be turned into a video!
