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How Video Marketing Boosts Engagement and Sales

How Video Marketing Boosts Engagement and Sales

Adding video to an email is one of the best boosts to your marketing conversions. It’s the consumer’s preferred media format that will make your emails irresistible. After all, video marketing is the type of content that helps to give a boost to both your engagement and sales. The video complements the email. How? Overall […]

Video in healthcare: How can this sector take advantage of video content?

Video in healthcare_How can this sector

Healthcare is, without a doubt, evolving into a more technological era. Those who work in the industry are slowly being swayed by this change. This is becoming noticeable as many healthcare professionals are using more video content to their advantage.  What uses does video have for these health professionals? Let’s find out. The role of […]

The Video Marketing Trends to Look Out For

The Video Marketing Trends to look out for

2022 has been a year in which video marketing trends are taking over many communication strategies. This spread throughout a variety of industries. In this type of content in a digital sphere, there is a myriad of different possibilities to explore. Pharma won’t be able to escape this increasing trend for long. With this in […]

Amazing Video Stats Pharma Marketers Just Can’t Ignore

Amazing video stats pharma marketers just can’t ignore

Covid-19 created the perfect landscape for disruption in healthcare. It brought a sense of urgency as the interactions go remote and digital. Healthcare Professionals (HCP) transformed into digital natives. Nowadays they seek seamless experiences. Keep reading to discover some of the most amazing video stats that pharma marketers just can’t ignore. For the most part, […]

Animated Explainer Videos in Pharma: What’s the catch?


The idea of using animated explainer videos to explain health themes is not a new one. Animation became a very popular medium for communications in healthcare and pharmaceutical institutions. Neither medical professionals nor patients are immune to its advantages. Today we’ll show you why. Why are animated explainer videos so popular? Animated explainer videos are […]